Custom labels are an investment for your business, so you will want to maximize this opportunity all you can. You can do this with awesome custom label artwork. And you can take it to the next level by choosing an awesome material.
When consumers are looking at your custom labels in the stores they are seeing your artwork first. Next they see your custom label. When your custom labels are in stores you want to make sure there are no errors or mistakes. Mistakes on your custom label artwork do not look good for your brand.
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Posted in Design Tips Mini-Series, Label Design, Packaging & Design Inspiration, Artwork FAQ, Branding, Custom Label Design and Custom Labels
Each label material has a specific use depending on what you're doing with the label.
When printing custom labels there are many different options for label materials. Some of the most popular label materials are paper labels, plastic bopp labels, silver labels, metallic labels, and holographic labels.
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Posted in Design Tips Mini-Series, Label Design and Packaging & Design Inspiration
Did you just start a candle company? If so you might want to know that Approximately 35% of candle sales occur during the Christmas/Holiday season. Non-seasonal business.
you did you will need candle labels. Or maybe you just need some candle-label ideas. This blog article should help jumpstart your brain for some creative candle ideas.
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Posted in Packaging & Design Inspiration, Dymo Articles, Custom Labels and Product Labels
Squeezable label material can be the perfect bridge between your unique flexible product packaging and cost-effective packaging design. Learn how Octopus Arms Children's Natural Foods leveraged this technology...
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Posted in Label Information, Label Design, Packaging & Design Inspiration, Articles & Tips For Printing Custom Labels, For Small Business Owners and Branding
Branding guidelines, or visual brand style guides as some companies call them, are a very important component to any successful brand. Why do they matter so much? Brand guides establish a professional...
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Posted in Label Design and Packaging & Design Inspiration
Personalization, customization and uniqueness are the marketing buzz words of the times. Packaging personalization has recently burst onto the scene with major brands like Snickers, Coca-Cola and Bud Light...
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Posted in Label Information, Label Design, Packaging & Design Inspiration and Articles & Tips For Printing Custom Labels
Brand loyalty is one of the more mysterious psychological concepts in business. Every business owner dreams of having a robust and loyal customer following. While successful brands have figured out their...
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Posted in Packaging & Design Inspiration, Articles & Tips For Printing Custom Labels, For Small Business Owners and Branding
A Different Take On Consistency
Consistency is imperative in creating a brand that will stick with people. If you're changing up your styles, logos, colors and design at the drop of a hat, your customers...
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Posted in Label Information, Label Design, Packaging & Design Inspiration, Articles & Tips For Printing Custom Labels, Graphic Design Terminology, Label Design Inspiration and Branding
Using custom labels on products, giveaways, and mail is a great way to differentiate your company and build awareness of your brand. While large companies may have the bandwidth to hire designers and a...
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Posted in Label Design, Packaging & Design Inspiration, Articles & Tips For Printing Custom Labels, For Small Business Owners and Shipping & Logistics
