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How Do I Get An Exact Color Match For My labels?

Can I send in something for you to color match on press?

Do you need your custom labels to be an exact color? How do I get an exact color match for labels?

Pantone Colors Or A CMYK Press Match? 

This can be done two ways, With a press match, or by using Pantone colors.

Pantone labels can be more expensive compared to CMYK labels. This is because pantone ink is more expensive. Pantone ink is also a premium ink color. So if your on a budget CMYK labels might be your best option. 

For example the red Chick-fil-a labels are printed with pantone color red 185. This ensures that every time Chick-fil-a prints labels the result comes out as the same color every time.

Chick fil lay pantone color


Getting an exact color match for your labels can be important if you need to match a specific brand color or if you simply want your labels to look professional and consistent. Here are some steps to follow to get an exact color match for your labels:

  1. Determine the color you want to match: The first step is to determine the color you want to match. You can do this by selecting a color from a Pantone book, by using a color sample or swatch, or by finding a digital representation of the color online.

  2. Create a color profile: Once you have determined the color you want to match, you will need to create a color profile that describes the color in a way that can be used by your printer. This can be done using a color management software, with pantone colors. Or you can use software such as Adobe Color, which allows you to create a custom color profile that can be used to ensure consistent color across different devices and printing processes.

By following these steps, you should be able to get an exact color match for your labels. It is important to remember that color matching is an iterative process that may require some trial and error, but the end result will be worth it when you have labels that look professional and match your desired color perfectly.

If you are not using pantone colors then you are label printing with CMYK. If your product labels are printed with CMYK then the best way to keep them consistent is by matching it with a previously printed label sample. This does not guarantee the label colors will be exact, but they will match very close to the human eye. 

Pantone Colors Matching System 

Pantone colors ensure that all your label colors match. So you know the first label printed will match the last label.

Pantone colors are a standardized color system that is widely used in the printing and design industries. The Pantone Matching System (PMS) was created in the 1960s as a way to standardize color communication between designers, printers, and manufacturers. Today, the Pantone system is used to specify colors for a wide range of products, from textiles and clothing to packaging and labels.

The second label printed will always match the 545th label, and etc. When using pantone colors there will be no difference in colors to the naked eye. And there will also be no difference in label color with a spectrometer. All the custom labels will have the same exact matching colors. 

Pantone red 185

Do you need your custom labels to be an exact color?. Using Pantone colors on product labels also ensures that all other printed packaging matches.

This helps the fast food chicken restaurant have consistent branding with the same color on all packaging. This includes the fast food bags, the labels, boxes, cups, straws and other printed restaurant materials. Companies prefer to have all packaging colors match. Matching uniform colors on labels, boxes, and packages helps keep a professional branded appearance. Especially if you have thousands of stores in America. 

The benefits of using Pantone colors for labels are many:

  1. Consistent color: One of the main benefits of using Pantone colors for labels is that it ensures a consistent color match every time. This is especially important for companies that want to maintain a consistent look and feel for their products, as well as for branding purposes.

  2. Easy color communication: When using the Pantone system, designers and printers can easily communicate color specifications with each other, which helps to eliminate confusion and ensures that the final product is exactly what the client intended.

  3. Wide color range: The Pantone system includes over 1,000 colors, so designers and printers have a wide range of colors to choose from when creating custom labels. This makes it easy to find the perfect color to match any brand or product.

  4. Versatile use: Pantone colors can be used for a variety of printing processes, including offset printing, digital printing, and screen printing. This makes it easy to use Pantone colors for all of your labeling needs, regardless of the printing process you use.

  5. Cost-effective: Using Pantone colors for labels can be more cost-effective than custom color matching, as the cost of creating custom color matches can add up quickly. The Pantone system is widely used, so many printers already have the necessary equipment and expertise to match Pantone colors accurately.

Press Match For Custom Labels 

A press proof match is when a label company prints your labels to match the sample you provided.  

Every time your labels are printed the label company will use that sample to match the colors. This helps ensure the label is printed with accurate colors, consistently each time. 

Tell your label printer you want a press match to your current label colors.

What are the disadvantages to CMYK labels? 

CMYK (Cyan, Magenta, Yellow, and Black) is a color model used in the printing industry, particularly for offset printing. While CMYK labels have some advantages, such as low cost and wide availability, there are also some disadvantages to consider:

  1. Limited color range: The CMYK color model has a limited color range compared to other color models, such as Pantone. This can result in a lack of vibrancy and color accuracy, especially for bright or saturated colors.

  2. Poor color consistency: Because CMYK is a subtractive color model, there can be variations in color from one print run to another. This can be especially problematic for companies that want to maintain consistent branding and color accuracy across all of their products and packaging.

  3. Difficulty in achieving specific colors: The CMYK color model can be difficult to use to achieve specific colors, especially if you need to match a specific brand or product color. This can result in frustration and the need to make multiple print runs to get the desired color match.

  4. Compatibility issues: Depending on the type of paper or material you use, the color of your CMYK labels may look different than it does on screen. This can result in compatibility issues and the need to make multiple print runs to achieve the desired color match.

In conclusion, while CMYK labels can be a cost-effective solution for some labeling needs, it's important to consider the limitations of the CMYK color model. If you need consistent, accurate color for your labels, you may want to consider other color models, such as Pantone.

Another option is to use pantone colors. Pantone colors ensure that your color is the same on all printed packaging materials like labels, boxes and packaging. 

Press match

Can I send in something for you to color match on press? Yes you can.

A press match will consist of CMYK printing. CMYK means Cyan, Magenta, Yellow & BlacK. CMYK.

By using these 4 colors a press operator can achieve most colors. Colors that cannot be achieved with CMYK can be printed with Pantone colors. Pantone colors expand the color palette to more shades of color. 

If you are printing with pantone colors a press match is not needed to verify colors. But a press match can still be requested for a fee. This is because pantone colors are universal, anywhere in the world when printed. CMYK is not the same worldwide, and can vary slightly depending on the label company

Please ask your sales representative about the fee for this label press proof. A label press proof will involve charges because there is labor in setting up the job to print. 

Why Should I Do A Press match? The reason for a custom label press match is to ensure your colors match the sample you have. Keeping all your labels the same color is very important because you want all your product labels to match when displayed on the store shelves. 

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