Branding

Jan 18, 2019

Advertising Engagement: Why Packaging & Print Advertising May Still Be Better Than Digital

Looking to optimize your business and convert the widest range of potential customers? What a coincidence, that’s just what this article is about. Now, in order to accomplish reaching a wider audience,...

Nov 29, 2018

How To Name Your Brand: 3 Easy Methods For Creating A Brand Name That Sticks

Legendary boxer and world class grill ninja, George Foreman, has twelve children. His five boys were given the name George. One of his daughters, the name Georgetta. We understand, naming is hard. If...

Mar 15, 2017

Squeeze Me! New Squeezable Label Material and Design

Squeezable label material can be the perfect bridge between your unique flexible product packaging and cost-effective packaging design. Learn how Octopus Arms Children's Natural Foods leveraged this technology...

By LabelValue Team
Feb 22, 2017

Why Should You Invest in Your Brand Image?

Branding is a crucial part of owning your own business. A brand that invests in its image with professional custom labels, graphics, and guidelines shows its potential clients that it truly cares about...

Posted in Branding

By LabelValue Team
Sep 22, 2016

Why can't I use JPEG images for printing high quality labels?

The most popular file formats on the web are JPEGs. Unfortunately, the dominance and expansion of the internet has caused this format to become the most used file format outside of web applications as...

By LabelValue Team
Aug 18, 2016

From Web Mag: Premium Packaging's Role in Sales & Shares

The way you package your products - from the boxes to the labels to the inserts - plays a big role in shaping customer perception. Are you doing enough to help your brand connect? Especially for companies...

By LabelValue Team
Jun 20, 2016

How to create branding guidelines and use them with your packaging

Branding guidelines, or visual brand style guides as some companies call them, are a very important component to any successful brand. Why do they matter so much? Brand guides establish a professional...

By LabelValue Team
Jun 14, 2016

The Benefits of Logo Versatility: how to design a great logo for all of your labels & marketing materials

Oftentimes when we receive artwork for custom labels, we notice that brand's pigeon-hole themselves into a conflicted design or confusing color scheme in order to retain their original logo's characteristics....

By LabelValue Team
May 31, 2016

What's the difference between raster and vector artwork?

Q: What's the difference between raster and vector artwork? Oftentimes, when you send over a .jpg logo for your label artwork, our design or account management teams will tell you that they need a vector...