Promote Made in the USA on Etsy and Zibbet
- Jun 19, 2014
The world of handmade, artisan crafts and vintage sales changed the day that the e-commerce site, Etsy, was launched on June 18, 2005. By May 2007, nearly two years later, the site had passed $1.7 million in sales. By 2010, a mere 3 years later, sales had escalated to $314 million.
So how is 2014 shaping up for the world of arts and crafts? According to Jonathan Peacock, CEO of Zibbet, “Handmade is going to continue to grow in 2014.” The key is going to be finding a new product that will stand out from the rest, offering something fresh and exciting.
One move by Etsy that did draw controversy was when they said “handmade” included factory-made items. On October 1, 2013, they announced that Etsy would permit factory-made goods and drop shipping, as long as the seller either designed or hired designers of the items, disclosed to Etsy their factory, disclosed that they used factories and took "ownership" of the process.
Zibbet recently launched an initiative to support the buying and selling of TRULY handmade products. Peacock says, “We started the campaign about a week after Etsy made their announcement to allow sellers to use manufacturers and hire staff. Basically, that goes against what ‘handmade’ is all about.”
“Innovative” and “exciting” are the big buzzwords in 2014, which means designers will be expected to continue pushing boundaries and coming up with fresh, new ideas and designs for products.
Let your buyers know that your items are made in the USA and that they are handmade when you use Made in the USA stickers. Our ¾” x ¾” stickers come with 500 labels per roll and are perfect for putting on your homemade products and promoting on Zibbet – or Etsy.