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InstaProof – Easy to Use Custom Label Creator

InstaProof Custom Label Creator – Instantly Create, Proof and Order Custom Labels and Stickers Online Congrats, you’ve made another vital step toward turning the product you envisioned into a reality. Now, the reason you’re probably here is because you know that InstaProof provides one of the easiest ways of creating a custom label.  On the…


Save Money On Your Veterinary Supplies With TVC Discounts

In 2012, there was concern among many in the veterinary industry that independents were being forced out of the game by big name corporations. Not only did this prevent independent veterinary firms from making a profit that could sustain them, but it deprived customers of choice. Something had to be done. In an effort to…


What is a die cut label? Why does my die need retooling?

A label die is responsible for creating each individual label. The label materials sheet is composed of three distinct parts. Namely, the face material or stock, the adhesive and the liner. As the label material moves through the press, the die cuts through the stock and the adhesive. The die does not cut through the…


5 of the World’s Worst Marketing Mistakes

This article written by Team Umbrella features five of the world’s worst marketing blunders. When it comes to marketing campaigns, promotional packaging or launching new products not every company gets it right. In fact, it may come as a surprise to say that some of the worst marketing mistakes we’ve ever seen have come from…


Label Material Types: How To Select The Perfect Material For Your Labeling Needs

The sheer amount of label materials available can present titillating opportunities for brand design. It can also, though, present a dizzying array of options that can feel overwhelming to those who are newly acquainted with them. If you know the general type of material you’re looking for already, you can jump to that material using…


Food Allergen Labeling: How To Avoid A Disastrous Allergen Labeling Failure

Now, unless you are some sort of mad titan, you don’t want your product to wipe out a chunk of the population. Not only is it bad press for your brand, but it’s just plain wrong. You may, though, be responsible for spreading potentially dangerous allergens to unsuspecting consumers. That is, if you’re mislabeling your…


Lithium Ion Battery Labeling: How to Ship Lithium Ion Batteries Without Getting Into Trouble With The IATA, 2019 Version

Provisions for the transport of lithium ion batteries updated, as per the IATA, on January 1st, 2019. The following is based on the regulations set forth by the Technical Instruction for the Safe Transport of Dangerous Goods by Air (Technical Instructions) and the 60th Edition of the IATA Dangerous Goods Regulations (DGR). Note: This article is…


Everything You Need to Know About the Pantone Color Matching System

One name that often rings a bell for those in the private business sector and those in the business of branding is Pantone. The term “big deal,” is understatement when used for this industry staple. Specializing in color science, the company has created unique palettes and one of kind of colors for everyone from Tiffany…


Everything You Should Know Before Choosing A Color Pallete For Your Brand & Product Labels

A good color palette is one that burns itself into your mind. So that even when you close your eyes it’s there, lingering like phosphenes or the memory of an ex-lover. Your brand deserves this sort of recognition. It can be difficult, though, to arrange a color palette that will resonate with customers. In this…


How To Name Your Brand: 3 Easy Methods For Creating A Brand Name That Sticks

Legendary boxer and world class grill ninja, George Foreman, has twelve children. His five boys were given the name George. One of his daughters, the name Georgetta. We understand, naming is hard. If your company is your baby, though, you’ll want to give it a name that stands out. A careful selection of the letters…



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