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InstaProof – Easy to Use Custom Label Creator

InstaProof Custom Label Creator – Instantly Create, Proof and Order Custom Labels and Stickers Online Congrats, you’ve made another vital step toward turning the product you envisioned into a reality. Now, the reason you’re probably here is because you know that InstaProof provides one of the easiest ways of creating a custom label.  On the…


Save Money On Your Veterinary Supplies With TVC Discounts

In 2012, there was concern among many in the veterinary industry that independents were being forced out of the game by big name corporations. Not only did this prevent independent veterinary firms from making a profit that could sustain them, but it deprived customers of choice. Something had to be done. In an effort to…


What is a die cut label? Why does my die need retooling?

A label die is responsible for creating each individual label. The label materials sheet is composed of three distinct parts. Namely, the face material or stock, the adhesive and the liner. As the label material moves through the press, the die cuts through the stock and the adhesive. The die does not cut through the…


5 of the World’s Worst Marketing Mistakes

This article written by Team Umbrella features five of the world’s worst marketing blunders. When it comes to marketing campaigns, promotional packaging or launching new products not every company gets it right. In fact, it may come as a surprise to say that some of the worst marketing mistakes we’ve ever seen have come from…


Label Material Types: How To Select The Perfect Material For Your Labeling Needs

The sheer amount of label materials available can present titillating opportunities for brand design. It can also, though, present a dizzying array of options that can feel overwhelming to those who are newly acquainted with them. If you know the general type of material you’re looking for already, you can jump to that material using…


Why Businesses Should Switch to Eco-Friendly Packaging

The current environmental crisis we are facing on a global scale is evidently having a direct impact on consumerism and shopping habits. Significant issues such as plastic pollution and deforestation are causing consumers to have concerns over where their products are coming from, and what their effect is on the environment. As a result, businesses…


Food Allergen Labeling: How To Avoid A Disastrous Allergen Labeling Failure

Now, unless you are some sort of mad titan, you don’t want your product to wipe out a chunk of the population. Not only is it bad press for your brand, but it’s just plain wrong. You may, though, be responsible for spreading potentially dangerous allergens to unsuspecting consumers. That is, if you’re mislabeling your…


Advertising Engagement: Why Packaging & Print Advertising May Still Be Better Than Digital

Looking to optimize your business and convert the widest range of potential customers? What a coincidence, that’s just what this article is about. Now, in order to accomplish reaching a wider audience, you’ll need a firm understanding of the modes of engagement and which mode is most important for growing your business. The four main…


Everything You Want to Know About the CMYK 4-Color Printing Process

You’ve seen it everywhere and you’re probably wondering, “what is CMYK?” You want to ask someone about it, but aren’t sure if it’s pronounced “kehmyuk,” and don’t want to seem inept in front of your print-industry buds. It’s okay, wring the sweat from your eyebrows. We’ve got you covered.. In the following article we break…


Lithium Ion Battery Labeling: How to Ship Lithium Ion Batteries Without Getting Into Trouble With The IATA, 2019 Version

Provisions for the transport of lithium ion batteries updated, as per the IATA, on January 1st, 2019. The following is based on the regulations set forth by the Technical Instruction for the Safe Transport of Dangerous Goods by Air (Technical Instructions) and the 60th Edition of the IATA Dangerous Goods Regulations (DGR). Note: This article is…



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