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10 Facts About Custom Labels

10 custom label facts

The first custom label was manufactured and invented in the 1800's. 

While there isn't a specific "invention" date for custom labels, their evolution has been influenced by advancements in printing technology.

The Industrial Revolution in the 18th and 19th centuries was the result of mass production.

This made it more important for consistent branding and identification. This led to the development of standardized labels that were often pre-printed with company logos, product name, and other information. Many of these labels were one color black print on non adhesive paper that was glued to the glass bottle. 


In 1450 Johannes Gutenberg perfected the printing press in Germany, which could print multiple book pages of text at a vert fast speed. Since then, there have been many upgrades to all types of printing presses, including custom label printing. 

As printing technology improved, custom labels could be produced more efficiently and with greater customization. The introduction of offset printing, flexographic printing, and digital printing technologies allowed for more intricate designs and variable data to be included on labels.

Today, custom labels play a crucial role in brand identity, product differentiation, regulatory compliance, and efficient supply chain management across a wide range of sectors.

Lets take a look at 10 facts about custom labels, which will include when the first custom label was invented, and other exciting statistics. 

        • Custom labels can be printed using a variety of methods including flexographic printing, digital printing, and screen printing. Labelvalue uses Digital label printing primarily, and sometimes flexographic printing
        • According to a survey by A major label company, 72% of consumers say that the quality of a product's label influences their purchasing decisions. This could be the design of the label, the artwork, the material, or a combination
        • In the U.S., the FDA regulates the labeling of food, drugs, cosmetics, and medical devices to ensure that they are safe and accurately labeled.
        • Custom labels can be used for a variety of purposes beyond product labeling, including shipping labels, mailing labels, name tags, and bumper stickers.
        • Custom labels can be printed with a wide range of finishes including gloss, matte, and metallic
        • You can choose any outline shape you want! These are called 'custom label dielines' and it can be made for any shape you want your labels to be. 
        • Custom labels can be die-cut into a variety of shapes and sizes, allowing for unique and eye-catching designs
        • Custom Variable data labels can include a variety of security features to prevent counterfeitings, such as holograms, micro-text, and tamper-evident materials.
        • Custom label printing is a growing industry, with an estimated global market size of over $39 Billion in 2020.
        • In the 1930s, R. Stanton Avery innovated the very first modern day self-adhesive label and later founded Avery Dennison, an influential American sticker company

Want to learn more about custom labels and stickers?

Just give us a call! Our friendly customer service team is waiting for help you find the right labels and stickers for your business. 

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