This featured blog image is a good example of why you should hire a professional graphic's designer.
When it comes to branding and marketing, the importance of custom labels cannot be overstated. Custom labels help to identify and distinguish your product from competitors, and they can also be a powerful marketing tool that can help to build your brand's reputation and increase sales. However, if you are not using a professional graphic designer when investing in custom labels for your brand, you could be setting yourself up for failure. Here are a few reasons why:
Read more
Posted in Label Information, Artwork Help, Label Design, Packaging & Design Inspiration, Articles & Tips For Printing Custom Labels, Artwork FAQ, Guides & FAQ and Custom Labels
Is white considered a printing color?
Yes white is considered a color. Why do you need the white ink layer?
You need the white layer anytime you are printing clear or metallic labels. Custom labels that use metallic, or clear will need a white layer.
Read more
Posted in Artwork Help, Design Tips Mini-Series, Label Design, Packaging & Design Inspiration, Articles & Tips For Printing Custom Labels, Label Design Inspiration, Artwork FAQ, Custom Label Design and Product Labels
Imagine, you have an original shape in mind for the outline of your label paper. This shape is likely to deviate from the typical rectangular or oval shapes that are most commonly used for label designs. A label printing company is not very likely to have, in their cache, die shapes that deviate from the norm. If you’ve ever tried to secure a custom die at the last minute, then you know how much of a hassle it can be. We recommend small business owners, with custom label shapes in mind for their packaging, invest in custom dies for their label materials.
Read more
Posted in Articles & Tips For Printing Custom Labels
The sheer amount of label materials available can present titillating opportunities for brand design. It can also, though, present a dizzying array of options that can feel overwhelming to those who are...
Read more
Posted in Articles & Tips For Printing Custom Labels and Custom Label Design
The current environmental crisis we are facing on a global scale is evidently having a direct impact on consumerism and shopping habits. Significant issues such as plastic pollution and deforestation are...
Read more
Posted in Label Information and Articles & Tips For Printing Custom Labels
Looking to optimize your business and convert the widest range of potential customers? What a coincidence, that’s just what this article is about. Now, in order to accomplish reaching a wider audience,...
Read more
Posted in Label Information, Articles & Tips For Printing Custom Labels, For Small Business Owners and Branding
You’ve seen it everywhere and you’re probably wondering, “what is CMYK?” You want to ask someone about it, but aren’t sure if it's pronounced “kehmyuk,” and don’t want to seem inept in...
Read more
Posted in Label Design, Articles & Tips For Printing Custom Labels, Graphic Design Terminology and Artwork FAQ
One name that often rings a bell for those in the private business sector and those in the business of branding is Pantone. The term “big deal,” is understatement when used for this industry staple....
Read more
Posted in Artwork Help, Label Design, Articles & Tips For Printing Custom Labels and Custom Label Design
A good color palette is one that burns itself into your mind. So that even when you close your eyes it’s there, lingering like phosphenes or the memory of an ex-lover. Your brand deserves this sort...
Read more
Posted in Artwork Help, Label Design, Articles & Tips For Printing Custom Labels and Custom Label Design